Instagram has quickly become one of the go-to platforms for influencers and businesses to promote their products and services, reaching over one billion active users globally. One effective form of marketing on Instagram is affiliate marketing – businesses leverage affiliates (such as Instagram users known as affiliates ) to market
As a small business owner, it is crucial that you remain aware of your finances and create a budget to ensure you’re meeting your financial goals. Unfortunately, creating such an ambitious document from scratch may prove challenging if you lack experience with accounting and finance. There are a wide array
Instagram has quickly become one of the most widely-used social media platforms with over 1 billion active users worldwide. Small businesses can leverage it as an invaluable marketing platform and reach a larger target audience for their products or services, while making money directly through their accounts. We will discuss
In the digital age, a website for a small business owner is essential. It is not enough to have a website for it to be successful. To rank higher in search engine result pages (SERPs), your website must be optimized for the search engines. Technical SEO is the answer. Technical
Artificial intelligence (AI), which isn’t just a buzzword anymore, is changing the way businesses are run. The question is not if AI will impact small businesses but when and how. It’s crucial for digital marketers to understand AI and its applications to marketing. This article will cover the basics of
Rebranding is the process of changing the corporate image of a company. This could mean changing the name, logo, tagline, or even the products or services offered by the business. Rebranding can be a powerful tool for small businesses looking to refresh their image and stay relevant in a
