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Customers are the lifeblood of any business. The value of your customer is one of the key drivers in your company’s value. The need for analyzing customer profitability and maximizing a customer’s lifetime value is extremely important and essential to any business. That’s why it’s important to keep generating leads and retaining your existing customers....Read More
Marketing Metrics are measurable values used by marketing teams to demonstrate the effectiveness of campaigns across all marketing channels. Providing metrics, you can easily track your performance based on your marketing goals. It is, also, a key indicator of how well your marketing efforts for your product or service are delivering. We can clearly define...Read More
Many businesses today are placing a heavy emphasis on digital marketing because it can reach a targeted audience over the increasingly popular internet. However, traditional marketing is still a powerful marketing tactic that often helps attract new customers and reaches audiences that digital marketing can’t. Traditional marketing relies on multiple formats to deliver a tangible...Read More
