As with all other businesses in this day and age, law firms face serious competition from peer firms. Gone are the days when people met with an immediate need for legal services would all rush and compete for the time of a few qualified attorneys or law firms. It is now the attorneys and law...Read More

Freelancing digital marketing jobs are in high demand because freelancers have the flexibility to work from anywhere and set their own schedules, which is particularly appealing to businesses that need marketing support but don’t have the budget or need for a full-time employee. Hiring a freelancer can be more cost-effective than hiring a full-time employee,...Read More

In today’s digital marketing environment, social media appears to be leading the pack. Despite this, email has been found to earn more ROI at 3,800%. A factor to this success is its broad number of users. It is moreover expected that the number of email users will be at 4.3 billion by the year 2022....Read More

Email marketing is the targeting of potential consumers by sending them the promotion of products or services via electronic mail (email). It’s the strategy of using electronic messages to promote products, educate customers and encourage sales. This is an effective way of building brand awareness and customer loyalty. Email marketing builds good relationships, by communicating...Read More

One of the most under-appreciated parts of marketing is the email marketing campaign. When people think about marketing, they often think about website design or the creation of promotional materials for different types of media. How powerful can email marketing be? Very. It’s still considered the best way of generating leads for your business. The...Read More