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By

Ann Eay
In today’s highly competitive market, having a fast website has become a requirement. Otherwise, your customers will turn to the competition for the online experience you fail to offer. As technology improves, we have become less patient.  The Importance of Website Load Time Today, users have no patience for websites with poor load speeds or...
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Social proof is the marketing tactic for relieving the minds of worried customers and only smart marketers know the effective ways. You might be wondering how you harness this to boost business growth and increase your revenues in 2019. Social proof is a phenomenon that shapes our behavior through imitation. It is one of the powerful tools of influence and persuasion.  It gains...
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Most companies today have digital marketing or social marketing departments.  But with the viral and somewhat uncontrollable nature of social media, the key messages or even the brand image could be damaged by negative assertions or feedback. In short, this has meant bad publicity that companies could barely comprehend and control. Trends are like the...
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